Is It Time to Raise Your Pet Sitting and Dog Walking Rates?

by Kristin Morrison on January 8, 2016

in Goal Setting,Raising Dog Walking Rates,Raising Pet Sitting Rates

This is often the time of year when pet business owners think about raising rates (but few actually do it).
Here’s how raising rates can take you to the next level financially (without you doing more work):
Let’s say you have 10 dog walking clients who use you Monday through Friday
You have been afraid to raise your rates because you think if you do perhaps your clients will go elsewhere for service (they probably won’t but your fear has held you back).
same old thinking

But one day you get very COURAGEOUS. And you bravely write a rate increase email and raise your rates $2 more per walk.

You are trembling a bit with fear as you push ‘send’ but you are proud of yourself for taking the leap to do it.

Within one week of sending the rate increase letter, your fear has turned to excitement because…

With just those 10 dog walking clients you’ve earned $100 more that week due to the rate increase.

…And $400 more that month!

You have been afraid to raise your rates because you think if you do perhaps your clients will go elsewhere for service (they probably won’t but your fear has held you back).

At the end of 12 months you’ve earned a grand total of $4,800 more from your 10 dog walking clients…without doing more work…except walking through the fear of writing your rate increase letter and pushing SEND.

So I encourage you: if you haven’t raised your rates in awhile, do it!

And if you need help writing a rate increase letter, scroll down to the bottom of this page to get a rate increase template for your pet sitting and dog walking clients.

Enjoy all that money that you’ll be earning as a result of raising your rates,

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{ 2 comments… read them below or add one }

Keri Keogh(roatan girl) February 14, 2017 at 2:44 pm

Hey Kristin,
I’m trying to find your template for the rate increase letter and I’m not finding it. Would you mind sending the link to me?
Thanks and much appreciated,
Keri

Hope ya’ll have a fantastic Valentine’s Day!!!

Reply

Kristin Morrison July 28, 2017 at 11:12 pm

Hi Keri, sorry I’m so late in replying. I just now got alerted to your comment for some reason. For full information, you’ll want to check out my blog post on “How to Write the Perfect Rate Increase Letter” for a lot of tips on how and when to send it (that blog post is right next to this post).

Here’s the template for the rate increase letter so you have it:

“Dear Wonderful Dog Walking Clients (or Pet Sitting Clients),
It’s been such a pleasure to work with you and your pets this year. Thanks so much for the opportunity of letting us care for your pets.

Due to the rising cost of doing business we will be raising our rates slightly in 2009. Our rates will go up $2/per walk and $2/per pet sitting visit. Our overnight sitting rates will go up $5/per night.

As always, we are committed to providing you with excellent pet care service and we look forward to doing that for you this year.

Thanks for letting us serve you and your pets,

Your Name”

Good luck, Keri!

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